Management des Entreprises - L 1.2

The management of an organization is not something to be improvised; it is a profession that must be learned. It is governed by specific rules, standards, and distinctive methods. Effective management requires a tailored approach and the application of specialized tools adapted to each type of enterprise.

What is management?

Organizational management encompasses numerous aspects. Our program systematically covers fundamental management principles step by step, with detailed exploration of the following topics:

• Analysis methods for organizations
• Classification of companies
• Organizational structure and internal arrangement
• The external environment of the enterprise
• Internal organizational dynamics
• Operational functions within the business
• Administrative functions and processes
• Information systems and their role in enterprise management

This program is particularly designed for students pursuing:

• Master's degree in Business Management
• Master's degree in Business and Administration Management
• Bachelor's degree in Business Management, BTS programs

It also caters to entrepreneurs, civil servants, local elected officials, and community leaders by providing a comprehensive set of concepts and practical insights.

Key questions addressed include:

• What defines a company?
• Why is a company created?
• What are the aims and objectives of a business?
• What is the external environment of a company?
• What are the primary functions within an organization?
• What are the typical structures of a company?
• How does internal operation function?
• What constitutes an enterprise's information system?

These questions are central to understanding organizational life, and our goal is to provide responses grounded both in practical reality and environmental context—internal and external—to support effective management and strategic decision-making.